More Channels = Less Viewing

More channels does not translate to more channels being watched, according to a new survey conducted by Neilson Media Research.

The average American home has a record 104.2 channels, but only 15 of those are actually being watched, an average that has stayed the same for nearly three years.

The NY Daily News writer says this goes against the "age old argument" that there's nothing good on television, but I think it reiterates the argument that everything is good in moderation.

Choice is great and freedom to choose what we want to watch is even better. But there is only so much information a single person can retain and follow.

Maybe 15 channels is the maximum a person can legitimately follow. I honestly watch about six cable channels and only DVR network shows. I would also consider myself very media savvy and a large consumer of media.

More channels are not going to increase television viewing or ratings. I do think this information is very eye-opening and may (and should) lower standards for ratings and definitions of success. Maybe then all of the quality TV shows that were cancelled due to these out-of date-standards would still be on the air.

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A group blog exploring our media world. Produced by the Digital Journalism: Blogging course at New York University, Spring 2007.

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